Levissima confirms its commitment in the search for the #EverydayClimbers of tomorrow through sponsorship of the Burton Mountain Mash, the international event, now in its third edition, dedicated to all young people who love snowboarding, pro-riders and amateurs.
From 12 through 17 February, five days of pure fun took place in Madonna di Campiglio under the sign of snowboarding, with slopestyle and banked competitions, international guests and music. The Burton Mountain Mash culminated in the Slopestyle race where riders competed against one another on Friday the 15th. For the occasion, Levissima installed a proper LEVISSIMA JUMP which the most adventurous athletes used in their efforts to perform the most spectacular acrobatics. The two winners of the male and female categories were presented with a LEVISSIMA SPECIAL PRIZE, a branded Couvette containing a plaque and a GoPro Fusion, a highly sought after action cam among snowboarders to film their acrobatics.
The Burton Mountain Mash also provided the chance for Levissima to present the Winter Edition ISSIMA, the 33cl format for the youngest enthusiasts, protagonists of the event. The ISSIMA Winter Edition, also present in the most important lodges in the event area, is distributed in all of the large-scale distributor’s shops and is a protagonist of the contest that is running through 29 March 2019 with 50 Anon snowboard masks up for grabs.
Levissima’s goal is to discover the #EverydayClimbers of tomorrow and to support all those who participate from a young age, accepting and overcoming challenges, protagonists this week in Madonna di Campiglio. Various celebrities and influencers were on the slopes at the Burton Mountain Mash, including snowboarders and Italian nationals Alberto Maffei, Max Zebe and Emil Zulan.
by Prisca Peroni