SEOUL – From 13 September 2017 to 4 March 2018, the Daelim D Museum in Seoul will host the Plastic Fantastic exhibition, which relates the evolution of Kartell design from the Fifties to today.
Kartell values, among which innovation and research, are represented through installation with a high emotional content.
The Kartell plastic revolution
The exhibition is an opportunity to discover some of the most beautiful Kartell objects: furnishings, contemporary lamps, household objects, linked by a common denominator, plastic, that Kartell has been using since the Fifties for the production of home objects and lighting and, since the Sixties, also for furniture and furnishing accessories (the first plastic chair in the world was by Kartell, a design by Marco Zanuso and Richard Sapper, in 1964).
Kartell has revolutionised plastic itself by taking it into the domestic world when it was viewed only as an industrial material, reconciling project creativity and technological innovation.
The dialogue between plastic and design
The focus of the exhibition is precisely the meeting point between plastic and design, where beauty and utility give life to functional and innovative objects.
A dialogue between industry and design, between project value and the creativity of architects and international designers, by masters such as Castiglioni, Marco Zanuso, Gae Aulenti and contemporary designers Philippe Starck, Piero Lissoni, Antonio Citterio…
Plastic Fantastic involves the public through installations and settings that play with emotion, with entertainment; but also with education courses and designers conferences.
The exhibition develops through products, graphics, illustrations and photographs, which tell the history of the company.
by Valentina Izzo
September 20, 2017